{"id":122,"date":"2010-12-30T18:07:51","date_gmt":"2010-12-30T09:07:51","guid":{"rendered":"http:\/\/jkthinks.synology.me\/?p=635"},"modified":"2020-09-04T23:27:15","modified_gmt":"2020-09-04T23:27:15","slug":"who-cares-customers","status":"publish","type":"post","link":"https:\/\/www.jkthinks.com\/?p=122","title":{"rendered":"Who cares about customers?"},"content":{"rendered":"<p> TextualAds has successfully been funded $650K for SMS based advertisement. SMS is very commonly used for promotions and campaigns. But the company analyzed detailed information from \u2018Like\u2019 and other activities in Facebook.<\/p>\n<p style=\"text-align: center;\"><a rel=\"attachment wp-att-636\" href=\"http:\/\/jkthinks.synology.me\/index.php\/2010\/12\/30\/who-cares-customers\/textualads\/\"><img loading=\"lazy\" class=\"size-full wp-image-636 aligncenter\" title=\"textualAds\" src=\"http:\/\/jkthinks.synology.me\/wp-content\/uploads\/2010\/12\/textualAds.jpg\" alt=\"\" width=\"350\" height=\"259\" \/><\/a><\/p>\n<p>It&#8217;s very clear what the company gives to SMEs(Small and Medium sized Enterprises). Every B2B customers need accurate targets for efficient marketing. But I don&#8217;t know what will be provided to B2C users for allowing SMS from these SMEs.<\/p>\n<p style=\"text-align: center;\"><a rel=\"attachment wp-att-637\" href=\"http:\/\/jkthinks.synology.me\/index.php\/2010\/12\/30\/who-cares-customers\/textualads1\/\"><\/a><\/p>\n<p>Google recently released a mega-sized promotion for obtaining Ads customers. Google will pay $100 for 1 million customers. $100 million is not a small amount but people can hardly underestimate Google\u2019s decision for the reason that it will get a concrete base for Adwords.<\/p>\n<p style=\"text-align: center;\"><a rel=\"attachment wp-att-638\" href=\"http:\/\/jkthinks.synology.me\/index.php\/2010\/12\/30\/who-cares-customers\/google-places\/\"><img loading=\"lazy\" class=\"size-full wp-image-638 aligncenter\" title=\"Google Places\" src=\"http:\/\/jkthinks.synology.me\/wp-content\/uploads\/2010\/12\/Google-Places.jpg\" alt=\"\" width=\"562\" height=\"302\" \/><\/a><\/p>\n<p>After the press release of Google\u2019s attempt to acquire Groupon, Ads market has been hit by new entrants and the growing number of traditional players such as Google and Facebook.<\/p>\n<p>But it seems like the core competition has been focused on B2B customers not B2C customers, general users. In retrospect, I think the key factors for success in Ads market are ads platform, B2B customers and B2C customers.<\/p>\n<p>It\u2019s very important to know what would be beneficiary for general customers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>TextualAds has successfully been funded $650K for SMS based advertisement. SMS is very commonly used for promotions and campaigns. But the company analyzed detailed information from \u2018Like\u2019 and other activities in Facebook. It&#8217;s very clear what the company gives to SMEs(Small and Medium sized Enterprises). Every B2B customers need accurate targets for efficient marketing. But [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/www.jkthinks.com\/index.php?rest_route=\/wp\/v2\/posts\/122"}],"collection":[{"href":"https:\/\/www.jkthinks.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.jkthinks.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.jkthinks.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jkthinks.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=122"}],"version-history":[{"count":1,"href":"https:\/\/www.jkthinks.com\/index.php?rest_route=\/wp\/v2\/posts\/122\/revisions"}],"predecessor-version":[{"id":397,"href":"https:\/\/www.jkthinks.com\/index.php?rest_route=\/wp\/v2\/posts\/122\/revisions\/397"}],"wp:attachment":[{"href":"https:\/\/www.jkthinks.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=122"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.jkthinks.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=122"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.jkthinks.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=122"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}